US-based financial advisory firm Westwood Wealth Management (Westwood) has selected Canadian financial technology firm OneVest as its wealth management software provider.

Under the strategic collaboration, Westwood will integrate OneVest’s advanced, highly configurable platform to enhance client and advisor experience.

The integration is expected to provide a superior digital experience for Westwood’s private wealth advisors, allowing them to shift their focus away from administrative work.

Also, OneVest’s wealth management platform would help enhance its overall client journey through a modern client portal, said Westwood.

Westwood Wealth Management president and CEO, and Westwood Holdings CEO Brian Casey said: “We are excited to partner with OneVest and implement their highly configurable platform to enhance both the client and advisor experience.

“This collaboration is an important step in our mission to offer unparalleled financial services supported by the best technology available.”

Westwood said that its clients will get access to a branded mobile application, which provides insights into their finances through an easy and intuitive user experience.

OneVest’s platform will allow the company to customise features and functionality that align with its service model.

Its integration into its wealth management operations indicates an advancement in the use of technology to enhance client engagement and advisor productivity, said Westwood.

OneVest CEO Amar Ahluwalia said: “We are delighted to support Westwood Wealth Management as they continue to elevate their client-centric approach.

“Our configurable platform is designed to empower firms like Westwood to craft unique experiences that reflect their brand and exceed client expectations.”

Earlier this year, OneVest entered a strategic partnership with professional services organisation TrueNorth to advance wealth management technology for financial institutions.