Swoop Finance and Enable have announced a new strategic partnership designed to deliver white-label financing solutions to independent sales organisations (ISOs).

This collaboration is aimed at equipping ISOs with tools to meet the rising consumer demand for flexible payment options at the point of sale.

Enable’s white-label point-of-sale financing platform will now be accessible through Swoop Finance’s partner network. This initiative enables ISOs to offer branded financing solutions directly to their merchant clients, catering to the growing consumer preference for adaptable payment methods.

Enable CEO Derek Barclay said: “Our white-label platform gives ISOs the ability to provide financing options under their own brand. By partnering with Swoop Finance, we’re expanding access to this technology, allowing more ISOs to enter the world of POS financing efficiently.”

The new white-label solution offers ISOs the advantage of launching branded financing options without the need for substantial infrastructure investment or integration with multiple lenders. With Enable’s ready-made technology, ISOs can swiftly introduce a new profit centre with minimal effort.

Swoop Finance CEO George Csahiouni said: “We’re excited to introduce Enable’s white-label financing platform to our network. This collaboration gives ISOs a powerful tool to meet evolving consumer needs and stay competitive in the rapidly changing payments landscape.”

Both companies were featured at the Midwest Acquirer’s Association (MWAA) show in Chicago from 24-25 July. The event highlighted the significance of embedded finance and the role of affordable payment options at checkout in increasing merchant conversions and customer loyalty.

The partnership between Swoop Finance and Enable addresses these trends by equipping ISOs with the necessary tools to provide the flexible payment options that consumers increasingly seek.