US-based Accounts Payable (AP) automation solutions provider Ascend has partnered with borrowedtyme, a consortium of independent insurance agents and brokerages, for its btcore.
Btcore is an agency management system developed by borrowedtyme, based on Salesforce Financial Services Cloud.
The collaboration aims to enhance payment processing options for btcore agencies, offering streamlined solutions for clients.
Btcore integrates client relationships, profiles, policies, claims, billing, service interactions, and financial accounting data into a single platform.
The integration enables sales and service teams to make informed decisions, offer personalised recommendations, and strengthen client relationships.
Ascend enhances the profitability of insurance businesses by driving revenue growth and reducing operational costs through AI-powered automation.
The platform streamlines administrative tasks, provides financial insights, and improves treasury management, allowing agencies to focus on growth and customer retention.
Ascend co-CEO Andrew Wynn said: “We are thrilled to partner with borrowedtyme to provide insurance agents with a unified platform that simplifies their operations and enhances customer experiences.
“This integration with btcore allows agents to streamline their workflows, reduce administrative burdens, and focus on what they do best—serving their clients.”
Ascend, as a comprehensive accounting automation platform, covers the entire insurance payment lifecycle, including collection, accounting, reconciliation, and disbursement.
Businesses using Ascend benefit from improved operational efficiencies, treasury management, and customer experience, leading to increased profitability.
Borrowedtyme aims to harness the innovative ideas of independent insurance agents and brokerages, delivering core operational capabilities on platforms like Salesforce and AWS.
In 2023, borrowedtyme launched btcore, a full-suite agency management solution for P&C and employee benefit capabilities on Salesforce Financial Services Cloud.
With btcore, agencies and brokers can manage their entire operations, including sales, service, and financial accounting, on the Salesforce platform.
Borrowedtyme co-founder Kevin Rall said: “The purpose of borrowedtyme is to partner with independent agents, brokers, and carriers to more effectively operationalize technology that will strengthen the distribution of insurance to policyholders.
“Integrating with payment processing services like Ascend aligns perfectly with this mission and enhances the overall customer experience for paying agency bill invoices.”
