Alliant Credit Union, a US-based branchless, digital-only credit union, has partnered with Backbase to enhance its digital banking services and improve the member experience.
The partnership with Backbase aligns with Alliant Credit Union’s strategy to further enhance digital engagement, offering personalised financial services and improved operational efficiency.
Alliant Credit Union has $20bn in assets and is said to serve more than 900,000 members.
Alliant Credit Union chief digital officer Sumeet Grover said: “Alliant is unlike any other financial institution; we are obsessed with our members’ experiences and delivering them value and providing the best digital banking experience to meet their needs wherever they are.
“Alliant is pleased to announce our partnership with Backbase as we continue to focus on providing our members with the industry-leading features and capabilities they need to bank, plan and save easily and conveniently.”
Backbase’s Engagement Banking Platform will provide Alliant Credit Union with advanced capabilities to tailor financial journeys and drive member engagement.
Besides, the collaboration is said to mark another step in Backbase’s expansion in North America, reinforcing its role in supporting financial institutions through digital transformation.
By integrating Backbase’s technology, Alliant Credit Union aims to strengthen its position as a leading digital-only credit union. It will also delivering an enhanced and seamless banking experience for its members.
Backbase founder and CEO Jouk Pleiter said: “Alliant Credit Union is a pioneer in digital-first banking, and we’re thrilled to partner with them to redefine what’s possible in member engagement.
“Our Engagement Banking Platform will allow Alliant to streamline operations and provide the seamless experiences that members desire.”
Last November, Backbase announced that Maritime Commercial Joint Stock Bank (MSB) made an investment in the Engagement Banking Platform, supported locally by its partner, SmartOSC, a digital transformation agency.
